Sun Media's Sherwood Park-Strathcona County News in Alberta made the switch to the chain-wide cloned format yesterday.
Also new for the new year is a new editor, Ryan Frankson. The weekly's front page story reads, in part:
A brand new year means a brand new look for the Sherwood Park-Strathcona County News, as the publication adopts a new Sun Media-wide format for community papers.
Recent surveys completed by the company found that the design of a newspaper has a major impact on reader enjoyment. Guided by feedback obtained from readers, design changes were implemented for all Sun Media community papers, which has started today for the News.
The changes will provide readers with a more modern look, improved organization and easier readability.
"We are pleased to be implementing these design changes within the News," said Derek Pyne, group publisher of the Edmonton area for Sun Media and publisher of the News. "We are confident that our new design will be met with a positive reaction in our community."
A brand new year means a brand new look for the Sherwood Park-Strathcona County News, as the publication adopts a new Sun Media-wide format for community papers.
Recent surveys completed by the company found that the design of a newspaper has a major impact on reader enjoyment. Guided by feedback obtained from readers, design changes were implemented for all Sun Media community papers, which has started today for the News.
The changes will provide readers with a more modern look, improved organization and easier readability.
"We are pleased to be implementing these design changes within the News," said Derek Pyne, group publisher of the Edmonton area for Sun Media and publisher of the News. "We are confident that our new design will be met with a positive reaction in our community."
Why would they complain, they have no choice. In the markets that have no competition, it is dictated to the readers. Gone is the Freedom, in with dictators.
ReplyDelete"Blah, blah, blah, blah," said Derek Pyne, group publisher of the Edmonton area for Sun Media and publisher of the News. "Blah, blah, blah, blah, blah, blah, blah, blah."
ReplyDeleteMost of the publishers just used a generic letter and then added their byline. Talk about lame.
ReplyDelete