Monday, 3 January 2011

Nofrills Sun/market

The sign outside 333 King Street East reads: Coming soon, nofrills.

How appropriate, a nofrills supermarket will be sharing the former Toronto Sun building with a nofrills newspaper. That isn't a cheap shot, that is the reality of the Sun's status in 2011.

They are renters of a small slice of the second floor in a six-floor building built by the early success of the 62 Day Oners and others who followed.

So when the Toronto Sun marks its 40th anniversary on Nov. 1, 2011, it will be deja vu all over again - minimal staff in rented office space.

But without the heart and soul of the Day Oners that carried the tabloid to awesome heights for more than two decades.

1 comment:

  1. Haven't you heard, they're moving to the airwaves now that the CRTC has approved the Sun Media app for Canada's "Fox News North".