Tuesday, 12 May 2009

Canoe & Sun Media

Quebecor has announced Canoe is being merged with Sun Media "to seize the opportunities available on the new media landscape by combining assets from its Internet and newspaper operations."

Read today's Marketwire press release and you will be wondering how many more jobs will be lost and what will it mean to Sun Media print newsrooms.

Let us know your reading of Quebecor wording such as:

"The new multimedia company will allow Quebecor Media to move another step forward in rolling out its new business model, designed to generate innovative and fruitful synergies within its multidisciplinary teams so that customers may take full advantage of the digital world."

For a communications giant, Quebecor's wordy press releases are all but communicative. And they do so love using that word synergy.

PKP says in the press release: "Today, we are combining the strengths of two industry leaders. Pooling their assets, expertise and energy can only result in a winning combination for our customers."

From Quebecor's past performance, TSF sees more job losses and cost cutting in the wording of the press release.

Stay tuned.

3 comments:

  1. canoe is at 333.
    the building HAS been sold.
    they were in measuring today.

    ReplyDelete
  2. "The new multimedia company will allow Quebecor Media to move another step forward in rolling out its new business model, designed to generate innovative and fruitful synergies within its multidisciplinary teams so that customers may take full advantage of the digital world."
    WTF does that mean??? I don't even understand it, it's all make no sense at all doubletalk

    ReplyDelete
  3. Doesn't Quebecor say something like this every time they make a move involving Canoe? Must be the sixth time they've said such and such a move will make them stronger and the second or third time they've come back to running paper and net together.

    ReplyDelete