Monday, 9 April 2007

Whittling away

They just keep whittling away at the Toronto Sun.

Sunday Sun readers got less for their money in turning to the Sun Television guide yesterday. The guide has been trimmed to 36 pages from 40 and it is now printed on a lighter grade of paper without staples.

Jim Thomson's Video Clips? Gone.

Soap Suds? Gone.

Cindy Elavsky's Celebrity Extra? Gone.

TV Feature? Gone.

Less for your money.

The 2007 Print Measuring Bureau stats showed a 13% drop in Sunday Sun readership. Axing four popular Sun Television features will not help turn the paper around.

1 comment:

  1. Soap Suds may be gone, but you can expect a return with a new column, Soap Box, April 12. Christine Fix of Soaps.com will be writing it.

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