Thursday 9 April 2009

PKP & BC pols

Straight from the Georgia Straight, a 24 hours shortfall in landing B.C. government ads.

Charlie Smith writes:

In 2005, (Pierre Karl) Peladeau announced a partnership with billionaire Jimmy Pattison to launch 24 hours in Vancouver.

With Peladeau's deep pockets and the strength of the B.C. economy at the time, it probably had reasonable prospects for success.

But there was a problem. The B.C. government and its Crown corporations wouldn't place very many ads in Peladeau's new Vancouver publication. Pattison dumped his interest in 24 hours back to Peladeau's company quite some time ago when he realized it wouldn't generate any big returns anytime soon.

For the rest of the story:

http://www.straight.com/article-213855/pierre-karl-peladeaus-blunder-not-realizing-bc-banana-republic

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